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Website Manager 02 November 2007
 

Website manager / Web Administrator required for Ashford based company to build, manage and promote product and subscription websites in business, training and property sectors. As a Website manager / Web Administrator you will be required to build, design and maintain my Ashford, kent based cliens Website. you need to have good HTML, PHP, Dreamweaver and Photoshop. Role includes: Site design Site creation Site administration User administration Content management Marketing Search Engine Optimisation Search Engine Promotion Pay Per Click Advertising Skills needed are: HTML/FTP Frontpage/Dreamweaver PHP Javascript Photoshop or equivalent Technical support Any Zen Cart, Joomla experience advantageous. Additional Essential skills are: Excellent IT skills including Word, Excel, database systems Excellent customer service skills Good interpersonal skills Ability to work under pressure and follow confidentiality procedures Ability to work independently and as part of a team Good organisational and communication skills Reliable and Trustworthy The post will be offered on a 3 month trial period contract. On satisfactory completion will become a permanent position. Start: asap If you are interested please e-mail CV's to charmainek@reflexgroup.co.uk. Reflex is acting as an employment agency with respect to this vacancy

 
 
Search Engine Friendly Pages - The Way To A Crawler's Heart 19 October 2007
 

As the employment trend is shifting towards self-employment. To be a success in whatever field an entrepreneur is in, he must have the best marketing tools. One of which is a business website. Many business owners are faced with technical dilemmas, caused by the further merging of the business industry with the Information Technology field. Because of this, they outsource the development of their websites.

 
 
Microsoft confirms departure of search executive 12 March 2007
 

(InfoWorld) - A Microsoft executive has confirmed that the leader of its search team is leaving the company. In an internal memo viewed by IDG News Service, Microsoft's President of its Platforms and Services Division Kevin Johnson said that Christopher Payne is leaving Microsoft to form his own company. Published reports including one by The Wall Street Journal said as much last week, but Microsoft would not confirm his departure. Johnson said in the memo -- dated Friday and sent Sunday night to Microsoft employees, sources said -- that he and Steven Sinofsky, senior vice president of Windows and Windows Live Engineering are searching for a successor for Payne. "Christopher has been a tireless leader of our search R&D efforts over the last four years," Sinofsky wrote in his memo. "In that period, we've built a world-class search engine and a fantastic development team focused on this key business and product area for Microsoft. I thank Christopher for his leadership in this area, and wish him well in his future endeavors." Johnson said Microsoft's online services business continues to be "crucial" to the company's future success, and the company is committed to "accelerating" its progress in this area. "We need to drive hard on search, build our services platform to support users around the world, and deliver compelling user experiences," he wrote. "I appreciate your continued focus on the upcoming milestones and deliverables in our current search plan." Microsoft could not be reached immediately for comment through its public relations firm on Monday. Payne's bio remained online Monday, and Johnson's e-mail did not specify when the corporate vice president in charge of Windows Live Search would be leaving the company. It also was not clear if Payne plans to leave Microsoft for his own reasons or if the company is terminating his employment. However, Microsoft's search and online business has not been faring well against Google since Microsoft unveiled a plan in November 2005 to rename its search engine Windows Live Search and develop other Web-based services under that moniker in an attempt to take more of the online advertising market. At the time, the company also announced a small-business hosted package called Office Live. Revenue from Microsoft's online properties also remained relatively flat over the last fiscal year despite the company's increased investment to bolster this part of its business. Before taking over Microsoft's Windows Live Search team, Payne was vice president of MSN.com, where he managed MSN Search, the MSN.com home page, MSN Autos, MSN Entertainment, MSNBC, Slate, and the MSN Channels properties.

 
 
11 Reasons Why You Should Consider a Job in Search Engine Marketing, Part 1 01 January 2007
 

Are you currently seeking employment? Looking for a new profession? Considering a career change? Then a job in the field of Search Engine Marketing should be at the top of your list. Here are 10 reasons why.

 
 
Google: Jolly green giant? 28 November 2007
 

The search and advertising company is a force to be reckoned with across the Web. Now it's looking to do the same in alternative energy (along with many others, large and small).

 
 
Client-side vulnerabilities loom large 28 November 2007
 

Critical vulnerabilities in common PC software, including both applications and operating systems, continue to grow in number and stand as the leading cause for concern in the IT security landscape today, according to training experts at the SANS Institute.Holes in so-called client-side applications, including Web browsers, e-mail clients, productivity suites, and media players, have become particularly worrisome over the last year, according to SANS, which highlighted the issue as part of its annual report on the top 20 Internet security risks for 2007.As hackers have shifted their attention further away from operating system flaws and drilled down to applications-layer vulnerabilities they have found a seemingly endless wealth of possibilities for infecting PCs with everything from spyware to botnet programs, SANS researchers contend.Unless something can be done to improve software developers' coding habits or better test popular applications for such issues before they land on end-users' machines, attackers will be able to continue their successful assaults against enterprise networks and devices for the foreseeable future, said Rohit Dhamankar, project manager for the Top 20 report at SANS and a senior manager of security research for TippingPoint.?"There's just been such a dramatic rise in the numbers of vulnerabilities found in applications like Internet Explorer and Microsoft Office and a number of media players that attackers are having their way," said Dhamankar. "Enterprises are bolstering security, but desktop users still pose a massive risk if they can download anything they want from the Web; the attacks are also growing in sophistication to the extent that many can defeat antivirus and other security systems primarily by obfuscating their code."Some of the most powerful tools that hackers have adopted in hunting for potential targets are the same industrial-strength applications fuzzing tools that software vendors themselves are using to search for holes in their products, said the expert.Enterprises could do themselves a favor by enforcing stricter policies that dictate the types of applications that end-users are allowed to put on their work machines and using technical means to ensure that those rules are being followed, Dhamankar said.Other SANS researchers noted that while companies may not want to tell end-users that they cannot utilize media players, messaging clients, and other applications that have moved into the business world from the consumer sector, they could help themselves out by limiting the variety of client-side applications that people may choose from."IT departments can't focus on all the applications of the world, but they can choose several and keep their eye on those while allowing end-users some freedom," said Amol Sarwate, research manager at Qualys who studies vulnerability patterns for SANS. "What companies need to do is enforce standards for applications usage and utilize technical means to block unwanted software, devices, and even wireless access points."While many businesses have already realized that they need to shift more of their efforts toward defending client-side vulnerabilities, most have failed to embrace a proactive approach versus simply keeping track of publicly-reported flaws and patching those issues said Sarwate.Enterprises need to think about future security issues It will be particularly important for firms to examine the additional security issues that will be introduced in the coming years with broader adoption of technologies including VoIP (Voice over IP), according to the expert."The key is for people to start thinking ahead of these client-side vulnerabilities to understand what the next big thing may be. Things like VoIP need to be examined for their security implications," said Sarwate. "Many companies are already adopting these tools because of all the advantages they offer, but there will be many attacks carried out against these systems as well."Among the advice that SANS is offering organizations hoping to improve their client-side security coverage is to mandate secure configurations at installation time for all applications, to constantly verify patching and upgrading of both applications and system software, to scan for new vulnerabilities frequently, and to keep their security systems up to date.Other leading areas of concern highlighted by SANS in its report included critical vulnerabilities in Web applications that allow for cross-site scripting attacks or for computers to be otherwise compromised simply by pointing their browsers at poisoned URLs."Gullible, busy, accommodating computer users," including executives, IT staff, and others with privileged access also remain a major weak point for enterprise security, according to SANS, as these seemingly more seasoned users of computers and software are still falling for increasingly targeted spear-phishing campaigns in large numbers.One of the best ways to educate users about the problem is for organizations to create fake spear-phishing threats and send them out to internal users to determine which individuals might be most likely to fall for the schemes and follow up with additional training, the group said.Critical vulnerabilities in the software and systems that provide the operating environment and primary services to computer users, or server-side software, remain another area of leading concern, according to SANS.Problems in Microsoft Windows services, Unix and Mac OS services, back-up and AV programs, management servers, database software, and VoIP technologies in particular are proving troublesome, according to the report.Many of those issues can be addressed by following the same advice offered for solving client-side vulnerabilities, SANS said in the research.

 
 
Google service uses cell towers to locate users 28 November 2007
 

Google launched a location service for mobile users on Wednesday that doesn't rely on GPS.Google Maps with My Location, currently in beta, locates users who don't have GPS-enabled phones based on their location to nearby cell towers. The result isn't as accurate as GPS but works for people who lack the positioning technology in their phones."It helps users speed up search by showing the general neighborhood they're in," said Steve Lee, product manager at Google for the service. Without the location service, users must type in their address or neighborhood in order to find nearby businesses using Google Maps.Google Maps with My Location will use GPS data to locate the user if the phone has the capability. But even for users of GPS-enabled phones, the cell location service might be useful, Lee said. That's because the cell tower feature works better indoors than GPS, it doesn't drain the phone battery as quickly and can bring up a result quicker, he said.The service could be useful to a person who might be traveling in an unfamiliar city and looking for restaurants or other businesses. A user pulls up Google Maps and hits the zero key on the phone. A blue dot will appear on the map in the user's location. If the service used GPS in the phone, the blue dot will be solid. If the service used cell towers to determine the location, the blue dot will have a halo around it, indicating that the location isn't precise. The user can then search for nearby businesses.Google says the cell tower technique will locate the user within about 1000 meters. It doesn't use triangulation, which calculates a user location based on the user's distance to three nearby towers. Instead, it essentially shows the range of the tower that the user's phone is connecting to.But the accuracy should improve as more people use the service, Lee said. That's because Google is keeping a database of location queries, minus any personal information like individual phone numbers or names. That will allow Google to learn more precise information about the range of each tower so that it can deliver a more accurate location area to users. The coverage area of cell towers can vary from about a quarter of a mile to several miles based on whether the tower is in an urban or rural area.For now, Google Maps with My Location doesn't feature any advertising, but it could in the future. "This product makes a lot of sense for advertising," Lee said.In order to use the service, phone owners must download a free application from Google. The application will work on BlackBerry, Windows Mobile, and Symbian phones as well as many phones that support Java. A few notable exceptions include the Samsung Blackjack, Moto Q, and Palm Treo 700W, which don't support the APIs Google requires to find cell towers, Lee said.

 
 
Miscreants subvert search results to punt malware 28 November 2007
 

Using botnets to plant links and nurture zombie farms Miscreants have set out to poison search results with links to malware infested sites via a new campaign.…

 
 
'Cleantech' Investing Gets Its Day in the Sun 26 November 2007
 

Everybody seems to be looking for ways to make money on technologies that are said to reduce fossil-fuel emissions, wean the country from foreign oil and, generally, save the world. Venture capitalists have invested $3.64 billion nationally this year in search of promising ideas in what they call...

 
 
Searching for Stacy 28 November 2007
 

Stacy Peterson's sister Pamela Bosco says the family will continue to search efforts for Stacy.

 
 

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